Flipkart Product Promotion

We all know www.flipkart.com even if we do not regularly shop online. Flipkart holds around 44% market share of India’s e-commerce industry. Flipkart is significantly dominant in the sale of apparel, a position bolstered by its acquisitions of Myntra and Jabong.

As per Flipkart seller hub, Product listing ads is the topmost tip to boost sales on the site. They have marketed this campaign with the hashtag #RahoAagey. As a seller, all you have to do is simply create an ad campaign and every time the customer searches for a product, you won’t get lost in the crowd. Instead, you “jump the line” and grab attention with a bright yellow Ad tag. Once your ad is clicked, you own the Buy now button on the product page. All in one tap.

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So basically you don’t have to try hard to sell your product and as Flipkart says, you don’t have to try at all!

As per Indianonlineseller.com, around 50% sellers on its platform avail the PLA services. Many sellers who were willing to pay for ads benefited a great deal from this service and doubled & tripled their business.

Flipkart PLA does not have a bidding model (where you are charged based on the number of clicks your ad receives). Instead, it follows a fixed CPC model defined by Flipkart based on the category of products. As a result of this, all the sellers advertising similar products get equal opportunity to showcase their ads. Thus, you get the following advantages as a seller: